Hainan launches “multi-destination” tourism model for Thai tourists

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According to news from the Hainan Provincial Department of Tourism, Culture, Radio, Television and Sports on the 21st, the 2023 China Hainan Tourism Culture Promotion and Exchange Event will be held in Bangkok, Thailand on the evening of the 20th. step recovery.

The “one-journey multi-destination” tourism model launched by Hainan this time is a joint tourism product that takes Hainan as a transit hub and covers “Thailand-Hainan-China’s inland cities”. In addition, Hainan has also developed tourism products that meet Thailand’s tourism needs, such as root-seeking culture, Buddhist culture, food + tourism, etc.

On February 20, the 2023 China Hainan Tourism Culture Promotion and Exchange Event was held in Bangkok, Thailand. The picture shows the event site. Photo by Hainan Provincial Department of Tourism, Culture, Radio, Television and Sports
On February 20, the 2023 China Hainan Tourism Culture Promotion and Exchange Event was held in Bangkok, Thailand. The picture shows the event site. Photo by Hainan Provincial Department of Tourism, Culture, Radio, Television and Sports
It is reported that the Hainan delegation is the first Chinese provincial delegation to promote tourism and culture in Thailand in 2023. At the promotion meeting, the Hainan Provincial Travel Agency Association and the Thailand Outbound Association signed a strategic cooperation agreement, aiming to establish a long-term cooperation mechanism to jointly promote the “one-way multi-destination” tourism cooperation model of Qiongtai and promote the recovery of direct international flights between the two places. Realize the exchange of tourists from both sides, and help the tourism economy of the two places to recover quickly.

Hainan and Thailand are each other’s important tourist source markets. The maiden flight of the Haikou-Bangkok international route that resumed after the epidemic also landed at Suvarnabhumi Airport in Bangkok on the morning of the same day with 131 Chinese tourists, kicking off the prelude to the Qiongtai tourism.

On February 20, the 2023 China Hainan Tourism Culture Promotion and Exchange Event was held in Bangkok, Thailand. The picture shows the event site. Photo by Hainan Provincial Department of Tourism, Culture, Radio, Television and Sports
On February 20, the 2023 China Hainan Tourism Culture Promotion and Exchange Event was held in Bangkok, Thailand. The picture shows the event site. Photo by Hainan Provincial Department of Tourism, Culture, Radio, Television and Sports
Wenshi Kunkaiwu, deputy director of the Tourism Department of the Ministry of Tourism and Sports of Thailand, said that the Thai government puts the promotion of the recovery of the Chinese tourist market at an extremely important height, and Hainan has always been one of the most important source of tourists in Thailand. The tourism characteristics of the two places seek common ground while reserving differences, and each has its own merits. It is believed that bilateral tourism and cultural exchanges will usher in a spring in the future.

Hainan launches “multi-destination” tourism model for Thai tourists

It is understood that Hainan’s tourism industry has strong resilience and rapid recovery. The number of tourist receptions and income during the Spring Festival in 2023 has achieved a relatively large increase compared with 2019. In this promotion, products such as the Hainan Round-the-Island Tourist Road, Haihua Island, and Changying 100 Theme Park have aroused the interest of Thai tourism operators. People in the tourism industry in Thailand said that through this promotion meeting, they saw the visa-free policy of 59 countries in Hainan and the Hainan market with a base of 100 million Chinese tourists.